Case studies

Research for cross-border decisions.

Published research case studies are clearly labeled when they use illustrative scenarios. They are not presented as completed client engagements or measured client results.

Research case studyOctober 11, 2026

When AI Demand Lifts Trade but Services Lag: A Practical Resilience Readiness Playbook

See how small and midsize businesses can turn the latest WTO trade outlook into a practical review of products, services, suppliers, and cash exposure before committing to international growth.

This research case study is illustrative. It is not a completed client engagement, and Marseille Boys does not claim measured client results. No client, engagement, quote, savings, revenue, shipment result, or measured result is claimed.

  • Market Entry & International Expansion
  • Financing & Capital
  • Technology Acquisition & Placement
Read the research
Evidence standard
Dated source register
Decision scope
One offering and market
Control point
Readiness memo before commitment

Apply the framework

Bring one market decision into focus.

Use current sources, named review owners, and explicit human approval before making a commercial commitment.